Time to level up.

Nik Fackler — a major motion picture director, among other creative roles — sought a visual personal identity sturdy enough for mainstream consumption that could also envelop the eccentric nature of his body of work, which includes everything from experimental filmmaking to nationally known music projects. Inspired by the Arts and Crafts movement, the logo was created with a dose of decorative principles while maintaining a confident foundation. The website, while straightforward in its overall design, allows the stunning visuals from Fackler’s work to draw attention on its own — free of too many unnecessary distractions.